Maqaroon is a new Austrian label specialising in beautifully designed, 18K gold-plated jewellery. Created by Central St Martin’s graduate Joanna Zhou, the brand combines Japanese ‘kawaii’ culture with traditional European elegance to create a truly unique style that stands out from the crowd. Since launching in 2011, Maqaroon has received the Departure Pioneer business grant and press coverage from the UK to Australia. With a rapidly growing fanbase, Maqaroon is the new indie label for trend-conscious modern females looking for affordable, cute jewellery that can be worn on any occasion!

Maqaroon is a new Austrian label specialising in beautifully designed, 18K gold-plated jewellery. Created by Central St Martin’s graduate Joanna Zhou, the brand combines Japanese ‘kawaii’ culture with traditional European elegance to create a truly unique style that stands out from the crowd. Since launching in 2011, Maqaroon has received the Departure Pioneer business grant and press coverage from the UK to Australia. With a rapidly growing fanbase, Maqaroon is the new indie label for trend-conscious modern females looking for affordable, cute jewellery that can be worn on any occasion!

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